Spotify to launch AI-generated personalized features and more- Check details here

Spotify’s CEO Daniel Ek hinted at the prospective use of AI tools for generating ads and writing podcast summaries and other personalized features. During the firm’s second-quarter meeting call, the idea was being approached that would engage user interaction.

The Sweden-based music company already has an AI-skilled DJ feature, launched this year. The AI DJ enhancement will first understand the genres and variations of songs that the user likes and depending upon that data, it will play the songs as per his/her preferences.

Ek also stated that the use of AI could help generate podcast summaries, which would be beneficial for the users to search and discover new content. It will also be advantageous for the creators. Due to the page’s creative disclaimer, it may get visibility and growth.

Another area that would be profitable for Spotify is the use of AI for creating audio ads. With this feature, the company will also be able to run on cost-effective means and save tons of money on branding. The platform could even create multiple ads that would be tested over their network.

The statement comes amidst Spotify wanting to get a patent over the AI system that could convert text into speech. Also, the system would be monitored to show various expressions such as happy, sad, and angry, and could also whisper and be sarcastic.

Spotify has seen massive growth in recent years and become widely popular among the masses. The platform serves a wide range of content that is smoothly organized and also has features that make the app more customized for the users. The company aims at creating a more personalized space for the audience and also dedicates to making it more convenient for the individual.