The CEO of Coca-Cola predicts a “very unpleasant” macroeconomic period ahead

Coca-Cola CEO stated efforts to transition to a circular economy based on recycling will have to be made “in the face of what is going to be a very unpleasant next zero to three years from a macroeconomic and geopolitical standpoint.”

From a geopolitical and macroeconomic standpoint, corporations are facing a “very difficult” three years, according to Coca-Cola CEO James Quincey.

Quincey spoke at the Consumer Goods Forum’s Global Summit conference in Dublin on Tuesday, saying that efforts to move to a recycling-oriented circular economy will have to be made “in the face of what is likely to be a very painful next zero to three years from a macroeconomic and geopolitical point of view.”