Sugar-Free Confectionery Market to Surpass US$ 4.13 Billion at 5.4% CAGR by 2034: Fact.MR Report


Healthy Lifestyle and Eating Trend Making Sugar-Free Confectioneries More Attractive

Rockville, April 24, 2024 (GLOBE NEWSWIRE) — With more and more people focusing on their health and eating habits, food choices have changed considerably over the past years. Sugar-free is one of the buzzwords in the F&B space that is shaping various market landscapes. According to Fact.MR, a market research and competitive intelligence provider, the global sugar-free confectionery market has been calculated at US$ 2.45 billion in 2024 and has been analysed to expand at a CAGR of 5.4% during the forecast period (2024 to 2034).

Countries such as Germany, the U.K., and France are leading candy-consuming countries. With the growing healthy eating trend, the European region will remain a key market in this space over the coming years.


For More Insights into the Market, Request a Sample of this Report:

Segmentation of Sugar-Free Confectionery Market Research

By Type By Sales Channel By Region
  • Sugar-Fee Conventional Confections
  • Chews & Jellies
  • Gummies
  • Sweets
  • Boiled Hard Candy
  • Others (Peppermint Patties, Marshmallows)
  • Sugar-Free Chocolate Confections
  • Chocolate Bars
  • Chocolate Crunch Balls
  • Chocolate Candy
  • Caramel-Filled Chocolate
  • Others
  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Retails


  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa


More consumers are turning to sugar-free, gluten-free, and vegan cocoa products, which is creating ample opportunities for sugar-free confectionery manufacturers to tap into this customer segment. Key market players such as Mondelez are cashing in on this sugar-free trend to attract health-conscious consumers.

  • For example, in 2021, Mondelez launched sugar-free Oreos in China.

Companies are launching next-generation confectioneries with the help of emerging food tech.

  • A Singapore-based start-up, Alchemy Foodtech, launched a sugar-free sweetener, Alchemy SweetFibre. The product is similar to sugar and has fewer calories. It is also a prebiotic and rich in dietary fiber.

Key Takeaways from Market Study

  • The global sugar-free confectionery market is projected to grow at 5.4% CAGR and reach US$ 4.13 billion by 2034.
  • The market created an opportunity of US$ 1.7 billion, expanding at a CAGR of 5.3% between 2019 and 2023.
  • North America is estimated to account for a market share of 27.2% by 2034.
  • Hypermarkets/supermarkets are estimated to create an absolute $ opportunity of US$ 774 million between 2024 and 2034.
  • Sugar-free conventional confections are forecasted to create an absolute $ opportunity of US$ 158 million through 2034.
  • North America and East Asia are collectively projected to create an absolute $ opportunity of US$ 934.6 million over the next ten years.

“Collaborations with food tech companies will give sugar-free confectionery manufacturers that much needed edge in this market over the coming years,” says a Fact.MR analyst.

Market Development

Key players in the food industry are focusing more on healthy ingredients. Adoption of healthy recipes will allow them to be sustainable in this rapidly changing industry. Companies such as Nestlé have started disinvesting in their sugar products and emphasizing reducing its content in their product portfolios. They are also making efforts to improve the nutrient value of the food.

  • For instance, in January 2022, Voortman® America’s key sugar-free brand launched vanilla shortbread and iced oatmeal, two new varieties of cookies.

Get Customization on this Report for Specific Research Solutions:

Report Attribute Details
Value Projection (2034) US$ 4.13 Billion
Growth Rate (2024-2034) 5.4% CAGR
No. of pages 170 Pages
No. of Tables 96 Tables
No. of Figures 85 Figures

Stringent Rules and Regulations Pose Challenge to Sugar-Free Confectionery Manufacturers

Some sugar-free sweeteners have side effects such as heart disease and digestion problems if not taken in moderation. Therefore, international and government organizations are restricting the use of artificial sweeteners in food. Also, the rules of packaging have become more stringent, such as proper labeling of ‘Sugar-Free’, ‘No Added Sugar’, or ‘Unsweetened’ to communicate the content information clearly. These rules have been enforced to avoid misleading information to consumers such as ‘Zero Calorie’ or ‘Low Calorie’ food.

  • The Food and Drug Administration (FDA) has issued regulations to food manufacturers to label the nutrient content as sugar-free only if the food contains less than 0.5g of sugar.

More Valuable Insights on Offer

Fact.MR, in its new offering, presents an unbiased analysis of the global sugar-free confectionery market, presenting historical data for 2019 to 2023 and forecast statistics for 2024 to 2034.

The study reveals essential insights based on type (sugar-free conventional confections, sugar-free chocolate confections) and sales channel (hypermarkets/supermarkets, convenience stores, specialty stores, online retail), across major regions of the world (North America, Latin America, Western Europe, Eastern Europe, East Asia, South Asia, and Pacific, and the Middle East & Africa).

Checkout More Related Studies Published by Fact.MR Research:

Confectioneries Market: The valuation of the global confectioneries market is US$ 301 billion in 2023. Sales of confectionery items are estimated to reach a value of US$ 474 billion by 2033-end, increasing at a CAGR of 4.6% over the next ten years.

Raw Beetroot Sugar Market: The global raw beetroot sugar market is valued at US$ 6 billion in 2023 and is predicted to reach US$ 11 billion by 2033-end.

Sugar-Free Toothpaste Market: The global sugar-free toothpaste market is estimated at US$ 1.19 billion in 2022 and is projected to expand at a CAGR of 4.5% to reach a market value of US$ 1.85 billion by the end of 2032.

About Us:

Fact.MR is a distinguished market research company renowned for its comprehensive market reports and invaluable business insights. As a prominent player in business intelligence, we deliver deep analysis, uncovering market trends, growth paths, and competitive landscapes. Renowned for its commitment to accuracy and reliability, we empower businesses with crucial data and strategic recommendations, facilitating informed decision-making and enhancing market positioning. With its unwavering dedication to providing reliable market intelligence, FACT.MR continues to assist companies in navigating dynamic market challenges with confidence and achieving long-term success. With a global presence and a team of experienced analysts, FACT.MR ensures its clients receive actionable insights to capitalize on emerging opportunities and stay ahead in the competitive landscape.

US Sales Office:
11140 Rockville Pike
Suite 400
Rockville, MD 20852
United States
Tel: +1 (628) 251-1583
Sales Team: [email protected]
Follow Us: LinkedIn | Twitter | Blog

Disclaimer: The above press release comes to you under an arrangement with GlobeNewswire. takes no editorial responsibility for the same.